Digital Signage Expo 2017 Seminar to Present
2017數(shù)字標(biāo)牌博覽會(huì)
Five-Part Restaurant Seminar Program
餐廳行業(yè)應(yīng)用研討會(huì)計(jì)劃
Atlanta–Digital Signage Expo(DSE),the world’s largest international trade show and educational conference dedicated to digital displays,interactive technology and digital communications networks,will feature an entire educational program designed specifically for the Restaurant sector,in its all-new five-part Digital Signage Restaurant Seminar Program at DSE 2017 March 29-30,2017.
亞特蘭大-數(shù)字標(biāo)牌博覽會(huì)（DSE）是全球最大的國際貿(mào)易展覽會(huì)和教育會(huì)議，致力于數(shù)字顯示，互動(dòng)技術(shù)和數(shù)字通信網(wǎng)絡(luò)，將為餐廳行業(yè)設(shè)計(jì)一個(gè)專門的全面教育計(jì)劃，數(shù)字標(biāo)牌餐廳行業(yè)應(yīng)用研討會(huì)計(jì)劃在2017年3月29-30日2017數(shù)字標(biāo)牌博覽會(huì)舉行。
Wednesday,March 29
3月29日星期三
8 a.m.Learn How to Get Started with Data-Driven Digital Signage from TGI Fridays
This session will discuss the concept of data-driven signage;what capabilities to look for in a content management system to enable data-driven digital signage;and basic-to-advanced techniques to deliver the right content in the correct context.
上午八點(diǎn)：從TGI Fridays學(xué)習(xí)使用數(shù)據(jù)驅(qū)動(dòng)的數(shù)字標(biāo)牌
本課程將討論數(shù)據(jù)驅(qū)動(dòng)數(shù)字標(biāo)牌的概念；從基礎(chǔ)到高級技術(shù)，在內(nèi)容管理系統(tǒng)中通過構(gòu)建哪些功能來實(shí)現(xiàn)數(shù)據(jù)驅(qū)動(dòng)的數(shù)字標(biāo)牌，以在正確的上下文中提供正確的內(nèi)容。
9 a.m.Transforming the Customer Experience in the Drive Thru Lane at Dunkin’Donuts
This session will discuss why it is important for business owners to work with integrators who can help deliver reliable,serviceable,cost-effective outdoor signage solutions;exactly how to utilize outdoor digital displays to enhance business;and why it is important to embrace the latest technology and make the leap from static messaging to digital display.
上午九點(diǎn)：通過Dunkin'Donuts學(xué)習(xí)改善客戶體驗(yàn)
本次會(huì)議將討論為什么業(yè)務(wù)所有者必須與能夠提供可靠、可維護(hù)、具有成本效益的戶外標(biāo)識解決方案的集成商合作；如何利用戶外數(shù)字標(biāo)牌來增強(qiáng)業(yè)務(wù)；最新技術(shù)以及從靜態(tài)消息傳播轉(zhuǎn)化到數(shù)字顯示技術(shù)的重要性。
2 p.m.2016:A McDonald’s Digital Menu Retrospective
This session will cover what went right,what went wrong,and what could have been done better.Attendees will learn what it takes to deploy digital menu boards at the scale of McDonald’s,the challenges of managing content for the largest QSR digital signage platform in the world,and what might have been done differently.
下午兩點(diǎn)：麥當(dāng)勞數(shù)字菜單項(xiàng)目回顧
這個(gè)會(huì)議將分析麥當(dāng)勞數(shù)字菜單什么地方是成功的的，什么地方還有所不足，以及如何可以做得更好。與會(huì)者將學(xué)習(xí)挑戰(zhàn)如何在像麥當(dāng)勞這樣的全球最大規(guī)模連鎖店建立大規(guī)模的餐飲行業(yè)數(shù)字標(biāo)牌內(nèi)容平臺，以及還可以采取什么樣不同的部署措施。
Thursday,March 30
3月30日星期四
9 a.m.Automating Digital Menu Content for Operational Efficiency
This session will identify variation categories on menu boards to understand how data could be organized and how to target content;how to enhance the ability to customize content while minimizing operational time required to execute;and best practices for creating content that is automation-friendly.
上午九點(diǎn)：自動(dòng)化數(shù)字菜單內(nèi)容的操作效率
本課程將確定菜單板上的變體類別，以了解如何組織數(shù)據(jù)以及如何定位內(nèi)容；如何增強(qiáng)自定義內(nèi)容的能力，同時(shí)最小化執(zhí)行所需的操作時(shí)間，和創(chuàng)建自動(dòng)化友好的內(nèi)容的最佳實(shí)踐。
11 a.m.Learn from Our Mistakes So You Don’t Make Them Too
In this session,panelists will share some of their lessons learned along the way,including both successes and failures,in order to help attendees learn from their experiences.
上午11點(diǎn)：從我們的錯(cuò)誤中學(xué)習(xí)以避免犯類似的錯(cuò)誤
在本次會(huì)議中，小組成員將分享他們在整個(gè)過程中所獲得的一些經(jīng)驗(yàn)教訓(xùn)，包括成功和失敗，以幫助與會(huì)者學(xué)習(xí)他們的經(jīng)驗(yàn)。
Registration for any of DSE’s Fundamentals seminars,or any of the DSE 2017 educational conference seminars,which are sponsored by BroadSign International and are eligible for Digital Signage Expert Group(DSEG)certification renewal credits,is available online atwww.dse2017.com.
任何有關(guān)DSE’s(數(shù)字標(biāo)牌博覽會(huì))基礎(chǔ)研討會(huì)及2017DSE(數(shù)字標(biāo)牌博覽會(huì))教育研討的注冊信息由BroadSign International贊助支持并有資格獲得數(shù)字標(biāo)牌博覽會(huì)專家組（DSEG）認(rèn)證更新學(xué)分，可在此網(wǎng)站查詢：www.dse2017.com。
Mark your calendar now:DSE®2017 is scheduled for March 28-31,2017,with access to the Exhibit Hall March 29-30 at the Las Vegas Convention Center in Las Vegas.To reserve exhibit space contact Andrea Varrone at(770)817-5905.For more information,visitwww.dse2017.com.
該在你的日歷里標(biāo)注啦：2017 DSE®（數(shù)字標(biāo)牌博覽會(huì)）將在2017年3月28—31日舉行，觀展時(shí)間：3月29—30日，地點(diǎn)：拉斯維加斯州的拉斯維加斯會(huì)議中心。預(yù)留展廳請聯(lián)系Andrea Varrone：（770）817-5905。更多信息，請?jiān)L問www.dse2017.com。
You can follow DSE on Twitter(@DSExpo)or Facebook(facebook.com/DSExpo).For all DSE 2017 updates,use#dse2017.For year-round news and information on digital signage,visit DSE’s Digital Signage Connection web portal atwww.digitalsignageconnection.com.
您可以關(guān)注DSE微博（@DSExpo）或臉譜網(wǎng)（facebook.com/DSExpo）查看有關(guān)2017數(shù)字標(biāo)牌博覽會(huì)的更新內(nèi)容，或搜索#dse2017。查看全年的新聞和信息，請?jiān)L問數(shù)字標(biāo)牌門戶網(wǎng)站：www.digitalsignageconnection.com。
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About DSE
關(guān)于DSE
DSE,produced by Exponation LLC,is co-located with the Digital Content Show,and will be held at the Las Vegas Convention Center March 28-31,2017 with access to the Exhibit Hall March 29-30.DSE is the world’s largest and longest-running conference and trade show exclusively dedicated to showcasing innovative digital communications and interactive technology solutions for customer-and employee-facing organizations.Launched in 2004,DSE was the first event for the digital signage market and has been a significant contributor to the growth of this fast-paced industry.Professional end-user attendance represents decision-makers from key industry categories such as retail,restaurant,healthcare,education,hospitality and transportation,as well as other key stakeholders,including advertising executives,brand marketers and systems integrators.
由Exponation有限責(zé)任公司開發(fā)的數(shù)字標(biāo)牌博覽會(huì)與數(shù)字內(nèi)容展覽共同協(xié)作，將于2017年3月28—31日在拉斯維加斯會(huì)議中心舉行，3月29日-30日可進(jìn)入展覽大廳觀展。數(shù)字標(biāo)牌博覽會(huì)是世界上最大的和舉辦時(shí)間最長的研討會(huì)和貿(mào)易展，致力于為客戶，員工，組織展示創(chuàng)新的數(shù)字通信和提供互動(dòng)技術(shù)解決方案。數(shù)字標(biāo)牌博覽會(huì)在2004推出，是數(shù)字標(biāo)牌市場的第一個(gè)項(xiàng)目，已經(jīng)成為在這個(gè)快速發(fā)展的行業(yè)增長的重要因素。到場的專業(yè)終端用戶代表均來自主要行業(yè)類別的決策者，如零售，餐飲，醫(yī)療保健，教育，酒店和交通行業(yè)，以及其他主要利益相關(guān)者，包括廣告執(zhí)行，品牌營銷和系統(tǒng)集成商。
More than 200 exhibitors feature technology and services including hardware,software,network,delivery and content from around the globe.DSE also offers the largest and most diversified digital signage and digital out-of-home educational program anywhere in the world,with more than 125 educators and the largest variety of educational opportunities,including a live installation tour and structured curriculum leading to professional recertification in eight educational tracks.The 2017 program will be comprised of 12 pre-and post-show educational events,40 general conference seminars,including a specialized keynote presentation for each educational track,as well as targeted 42 industry roundtable discussion groups and 28 free presentations staged in on-floor theaters.
超過200家參展商提供技術(shù)和服務(wù)，包括硬件，軟件，網(wǎng)絡(luò)，交付和產(chǎn)品內(nèi)容來自全球各地。數(shù)字標(biāo)牌博覽會(huì)還在世界各地提供了大量多元化的數(shù)字標(biāo)牌和戶外數(shù)碼教育計(jì)劃，超過125的教育工作者和最多樣化的教育機(jī)會(huì)，包括各地現(xiàn)場巡回教育，結(jié)構(gòu)化的8個(gè)課程可保證通過專業(yè)資格認(rèn)證。2017年的計(jì)劃包括12場教育活動(dòng)，40場研討會(huì)，每門課程均包含主題演講，以及針對相關(guān)產(chǎn)業(yè)的42場圓桌討論會(huì)和28場免費(fèi)展示在劇院上演。
For more information,contact Communications Representative
Geri D.Wolff,Market Works International,Inc.(386)447-0018
gwolff@market-works.com
欲了解更多信息，請聯(lián)絡(luò)通訊代表
Geri D.Wolff,Market Works International,Inc.(386)447-0018
gwolff@market-works.com
